Assistant Digital Marketing Manager - Consumer Product - B2B Manufacturing & International Trading

Our client is a Hong Kong headquartered enterprise. It's an authorized designer, manufacturer, and distributor for many worldwide famous brands.

• Develop and implement an e-commerce strategy and tactical plan towards the business objectives
• Generate regular reports and provide insights to management regarding the effectiveness of e-commerce strategies and initiatives
• Plan and execute all digital marketing, including marketing database, company website, and social media campaigns (FB/ IG/ YOUTUBE)
• Identify trends and insights, and optimize spend and performance based on the insights
• Align, leverage, and distribute the regional digital marketing campaigns, including digital marketing materials to the regional offices (Hong Kong, PRC, Taiwan, Singapore, Philippines, Thailand, Vietnam and Malaysia)
• Responsible for different social media or digital platforms (i.e. Facebook, Instagram, YouTube, Google etc.) on content development, execution, data analysis, strategy for growth etc.
• Manage digital marketing budget

• 5-8 years solid experience in digital marketing, especially in managing website and social media accounts (FB / IG / YOUTUBE) 
• Experience in consumer goods manufacturing industry is an advantage
• Up to date in Digital Marketing tactics
• Good knowledge on e-Commerce development and operations with strong marketing exposure
• Hands-on experience in digital marketing solutions
• Strong communicator keeping other teams updated on the status of cross-functional projects, working well with multiple internal and external stakeholders, and value feedback loops
• Comfortable working in a role that is both strategic and requires hands-on execution
• Strong problem-solving skills, with good organization and attention to detail
• Management experience preferred
• High proficiency in English, and Cantonese, Mandarin is a plus

• Degree in Digital Marketing/ Marketing or related discipline is preferred